Already Targeted Keywords

Purpose: Reference this before creating new content to prevent keyword cannibalization.

Total: 223 keywords

>

Redirect consolidation (Feb 2026): 43 URLs were 301-redirected to pillar articles. See strategy/cannibalization-redirect-map.md for the full map. Keywords below marked "(consolidated)" now target the pillar article via redirect. Multiple keywords may point to the same pillar, which is expected.

---

Outrank Topics (Separate Publishing Stream)

Purpose: Outrank publishes daily on adjacent topics that complement Adwave's core TV/CTV content. Track these to prevent cannibalization between the two streams.

Full topic list: calendar/outrank-180-day-topics.csv

Boundary rules: See the "Outrank boundary" guideline (Library → Guidelines) and calendar/v2/outrank-topics.md

As Outrank publishes each topic, add the primary keyword and title here.

Note: The "adwave vs mntn / vibe / tvscientific / simulmedia" rows previously

recorded here were Adwave editorial competitor-comparison pages, not Outrank pieces.

They've been removed from this tracker (they belong to Adwave editorial under the

Comparisons resource type and are tracked elsewhere in this file).

On-plan Outrank topics (Days 1-57, Feb 27 - Apr 26, 2026)

Outrank published 56 of the planned 180 topics in sequence (Day 45 LinkedIn was skipped). These slugs sit in Outrank-reserved territory (Local SEO, email, organic social) and are protected by the cluster reservations below — no per-slug listing needed. Full plan: calendar/outrank-180-day-topics.csv. Match results captured in /tmp/outrank-match-results.txt as of 2026-05-06.

Outrank off-plan self-generated topics (Apr 27 - May 6, 2026) — AVOID DUPLICATING

Outrank ran out of plan content after Day 57 and began self-generating topics that drifted into Adwave editorial's lane. These pieces are live on /resources/ already. Adwave editorial must not create new content on these topics without an explicit differentiation strategy. Until Outrank is reset to plan content (Day 58 onward), treat these slugs as cannibalization risks.

Detection signature in Contentful: resourceType: Guides, no author set, created/published in the same instant by the Outrank integration.

Reserved Topic Clusters for Outrank (DO NOT target from Adwave editorial calendar)

These topic areas are owned by Outrank. Adwave editorial should not create content in these spaces:

• Local SEO, Google Business Profile, map pack optimization
• Email marketing (list building, automation, segmentation, deliverability)
• Social media marketing tactics (Instagram, TikTok, LinkedIn, Facebook, Pinterest)
• Website optimization (landing pages, speed, copy, conversion rate optimization)
• Content marketing and blogging strategy
• Customer retention, loyalty programs, NPS, churn reduction
• Sales process, pricing strategy, proposals, referral programs
• Branding, logo design, brand voice, visual identity
• Business tools and software (CRM, accounting, POS, project management)
• PR, earned media, press releases, community sponsorship
• Business operations (hiring, cash flow, outsourcing)

Latest change

  # Already Targeted Keywords
  
  > **Purpose:** Reference this before creating new content to prevent keyword cannibalization.
  > **Total:** 223 keywords
  >
  > **Redirect consolidation (Feb 2026):** 43 URLs were 301-redirected to pillar articles. See `strategy/cannibalization-redirect-map.md` for the full map. Keywords below marked "(consolidated)" now target the pillar article via redirect. Multiple keywords may point to the same pillar, which is expected.
  
  | Keyword | Existing Content |
  |---------|------------------|
  | ad-supported streaming growth | Will Ad-Supported Streaming Keep Growing? |
  | ad-supported TV viewing | What percentage of U.S. TV time is ad-supported vs. ad-free? (Q2 2025) |
  | advertise on roku small business | How to Advertise on Roku: The Complete Small Business Guide |
  | advertise on TV | How to Advertise on TV the Easy Way with Adwave |
  | advertise small business | How to Advertise Small Business A Practical Guide |
  | advertising effectiveness | How to Measure Advertising Effectiveness: A Practical Guide |
  | advertising reach | What Is Reach in Advertising and How Do You Maximize It? |
  | affordable TV advertising | TV advertising that fits your budget—starting at $50 |
  | AI TV commercials for small businesses | AI TV Commercials: How Small Businesses Create Professional Ads in Minutes |
  | AI TV production | How AI is Revolutionizing TV Commercial Production |
  | AI video editor | Your AI Video Editor Just Got Smarter: Introducing Agentic Editing |
  | Amazon Fire TV advertising | Amazon Fire TV Advertising: Targeting, Costs & Getting Started |
  | apple TV advertising for small businesses | Apple TV Advertising: What Small Businesses Should Know |
  | attract local customers | How to Attract Local Customers to Your Business |
  | average CTV CPM | What is the average CTV CPM? (Q1 2025) |
  | best advertising for car dealerships | 10 Proven Strategies for the Best Advertising for Car Dealerships in 2026 |
  | best CTV advertising platform for small business | Best Streaming TV Advertising Platforms (consolidated) |
  | best programmatic advertising platforms for smb | The 12 Best Programmatic Advertising Platforms for SMBs in 2025 |
  | Black Friday TV advertising for small business | Black Friday & Cyber Monday TV Advertising: The Small Business Playbook |
  | budget marketing | The $50 Marketing Test: 5 Channels That Actually Reach New Customers |
  | budget TV advertising | TV advertising that fits your budget—starting at $50 |
  | buy TV advertising | How to Advertise on TV the Easy Way with Adwave (consolidated) |
  | cable TV advertising | Advertise on cable tv: A Simple Guide to Local TV Advertising |
  | cable tv advertising rates | Cable TV Advertising Rates: A Quick Guide to Costs (cable tv advertising rates) |
  | cable TV households | How many U.S. households have cable TV? (Q3 2025) |
  | car dealer TV ad spend | How much do car dealers spend on TV ads? (Q4 2025) |
  | car dealership marketing | 10 Game-Changing Car Dealership Marketing Strategies for 2026 |
  | connected TV advertising | What Is Connected TV Advertising? A Practical Guide |
  | contractor lead generation | Contractor Lead Generation: Getting More Home Improvement Jobs in 2026 |
  | cord cutting trends | Is Cord Cutting Slowing Down? |
  | CPM in advertising | What is cpm in advertising? A Beginner's Guide to Ad Costs and Optimization |
  | CTV ad creative | The Ultimate Guide to CTV Ad Creative That Converts |
  | CTV advertising platforms | A Practical Guide to CTV Advertising Platforms |
  | CTV benchmarks | CTV Advertising Benchmarks: What Good Performance Looks Like |
  | CTV measurement | CTV Measurement 101: Tracking TV Ad Performance Like a Pro |
  | CTV retargeting | CTV Retargeting Explained: Reach Website Visitors on Their TV |
  | CTV targeting options | CTV Targeting Options Explained: Demographics, Interests & Behaviors |
  | CTV vs linear TV | CTV vs linear TV: What's the difference? (Q4 2025) |
  | CTV vs Meta Ads | CTV vs. Meta Ads: Which Channel Delivers Better ROI for SMBs? |
  | CTV vs YouTube Ads | CTV vs YouTube Ads: Which Delivers Better Results for Local Business? |
  | customer acquisition | 7 Ways to Get More Customers (That Aren't Social Media) |
  | customer acquisition cost calculation | Mastering Customer Acquisition Cost Calculation for Your Business |
  | dental clinic marketing | 10 Dental Clinic Marketing Strategies for Growth in 2025 |
  | dental practice marketing | How to Market Dental Practice: A Practical Guide to Filling Your Schedule |
  | dynamic ad insertion | What Is Dynamic Ad Insertion Explained |
  | Facebook Ads alternatives | Facebook Ads Not Working? 7 Alternatives That Might Work Better |
  | FAST streaming share | What percentage of streaming is free (FAST)? (Q3 2025) |
  | Fire TV users | How many Americans have Amazon Fire TV? (Q3 2025) |
  | first TV ad | Your First TV Ad: A Step-by-Step Guide for Absolute Beginners |
  | free advertising ideas for small business | Free Advertising Ideas for Small Business (That Really Work) |
  | free vs paid streaming | Free streaming vs paid: Market share comparison (Q4 2025) |
  | Gen Z TV viewing | How much TV do Gen Z watch? (Q4 2025) |
  | geofencing marketing for local business | Geofencing Marketing for Local Business: Target Customers by Location |
  | grand opening advertising | How to Advertise a Grand Opening (And Pack the House) |
  | holiday TV advertising for small business | Holiday TV Advertising Playbook for Small Businesses |
  | home services TV ads | TV Ads for Home Service Businesses: HVAC, Plumbing & Contractor Guide |
  | how do I get customers | How Do I Get Customers for My Local Business? |
  | how small businesses can compete | How Small Businesses Can Compete with Big Brands in 2025 |
  | how to advertise on television for small business | How to Advertise on Television Your Small Business Playbook |
  | how to advertise on television small business | How to Advertise on Television Your Small Business Playbook |
  | how to advertise on TV | How to Advertise on TV the Easy Way with Adwave |
  | how to advertise small business | How to Advertise Small Business A Practical Guide |
  | how to advertise small business on tv | How to Advertise on Television Your Small Business Playbook |
  | how to grow small business | How to Market Small Business Guide (consolidated) |
  | how to make a commercial | How to Make a Commercial: A Practical Guide for High-Impact Ads |
  | Hulu advertising | Commercials on hulu: A Practical Guide to Streaming Ads |
  | Hulu advertising for small business | Hulu Advertising for Small Business: Costs, Targeting & How to Start |
  | Hulu advertising for SMBs | Hulu Advertising for Small Business: Costs, Targeting & How to Start |
  | Hulu households | How many people have Hulu? (Q3 2025) |
  | Hulu vs Peacock | Hulu vs Peacock: Which has more viewers? (Q4 2025) |
  | in-stream advertising | In Stream Advertising: Mastering in stream advertising for High-Impact Campaigns |
  | increase foot traffic | How to Increase Foot Traffic to Your Store |
  | influencer TV advertising | TV Advertising for Influencers: Growing Your Personal Brand Beyond Social |
  | linear TV advertising | What Is Linear TV Advertising Explained |
  | live sports TV viewing | What percentage of TV viewing is live sports? (Q3 2025) |
  | local advertising ideas | Local Advertising Ideas That Beat Social Media |
  | local TV ad cost | How much does a local TV ad cost? (Q2 2025) |
  | local TV advertising cost | Understanding Local TV Advertising Cost: a Guide for SMBs |
  | local TV advertising cost for small business | Local TV Advertising Costs for Small Businesses |
  | local TV advertising for small business | Advertise on Local TV: A Budget-Smart Guide for Small Businesses |
  | local tv advertising for small businesses | Advertise on Local tv: A Budget-Smart Guide for Small Businesses |
  | lower funnel marketing | A Complete Guide to Lower Funnel Marketing |
  | marketing ideas for small business | How to Market Small Business Guide (consolidated) |
  | marketing video creation | How to Make Marketing Videos That Drive Conversions |
  | TV advertising for electronics retailers | TV Advertising for Electronics Retailers |
  | video marketing for small business | Video Marketing for Small Business: Complete Guide |
  | adwave ai creative tips | Adwave AI Creative: Tips for Better TV Ad Variations |
  | home builder advertising | Best Advertising for Home Builders & Remodelers (2026) |
  | primary election ctv advertising | Midterm Primary Season: CTV Strategies for June Races |
  | local vs national tv advertising | Local vs National TV Advertising: Which Fits You? (2026) |
  | new business tv advertising | Why New Businesses Should Start TV Advertising Early (2026) |
  | restaurant chain ctv case study | Restaurant Chain CTV Case Study: +16% Same-Store Visits |
  | ai tv advertising 2026 | How AI Is Changing Small Business TV Advertising in 2026 |
  | senior care advertising | Best Advertising for Senior Care & Assisted Living (2026) |
  | retargeting tv viewers | Retargeting TV Viewers: CTV to Conversion (2026 Guide) |
  | seasonal business advertising | Seasonal Business Advertising: Stay Busy Year-Round (2026) |
  | reach and frequency tv advertising | Frequency and Reach in TV Campaigns: Get Both Right (2026) |
  | debate season political tv ads | Political Debate Season: TV Ad Strategies for 2026 |
  | nonprofit tv advertising | TV Advertising for Nonprofit Fundraising Campaigns (2026) |
  | summer camp advertising | Best Advertising for Summer Camps & Youth Programs (2026) |
  | full funnel advertising strategy | Full-Funnel Advertising With TV at the Center (2026) |
  | july 4th marketing | Independence Day Marketing: TV for July 4th (2026) |
  | tv ad a/b testing | TV Advertising A/B Testing: Compare Ad Variations (2026) |
  | b2b saas ctv case study | B2B SaaS CTV Case Study: 27% More Demos at Lower CPL |
  | down ballot ctv digital integration | Down-Ballot Races: Integrating CTV with Digital (2026) |
  | adwave targeting | Adwave Targeting Deep Dive: Find Your Perfect Audience |
  | funeral home advertising | Best Advertising for Funeral Homes & Cremation (2026) |
  | small business tv advertising trends 2026 | H1 2026 in Review: Small Business TV Advertising Trends |
  | tv advertising seo strategy | How TV Advertising Complements Your SEO Strategy (2026) |
  | assisted living advertising | Best Advertising for Senior Care & Assisted Living (2026) |
  | remodeler advertising | Best Advertising for Home Builders & Remodelers (2026) |
  | how to choose advertising channels | How to Choose the Right Advertising Channels (2026) |
  | medical practice TV advertising | TV Advertising for Medical Practices: The HIPAA-Compliant Marketing Guide |
  | millennial TV viewing | How much TV do millennials watch? (Q4 2025) |
  | minimum TV advertising budget | What is the minimum budget for TV advertising? (Q2 2025) |
  | multichannel marketing | Mastering the Multi Channel Marketing Approach for SMB Growth |
  | mvpd vs vmvpd small business | MVPD vs. vMVPD: What Small Business Advertisers Need to Know |
  | netflix advertising for small businesses | Netflix Advertising for Small Businesses: What You Need to Know |
  | Netflix households | How many U.S. households have Netflix? (Q3 2025) |
  | Netflix vs YouTube | Netflix vs YouTube: Which has more viewers? (Q4 2025) |
  | new business marketing | Marketing Your New Business in the First Year: A Complete Guide |
  | non-viral marketing | Marketing Your Local Business Without Trying to Go Viral |
  | OTT advertising | What is ott advertising: A Clear Path to Streaming Ad Success |
  | peacock advertising for small businesses | Peacock Advertising: What Small Businesses Need to Know |
  | pest control advertising | Pest Control Advertising: 7 Channels Compared (2026) |
  | contextual targeting political ads | Contextual Targeting for Political Ads in 2026 |
  | landscaping advertising | Landscaping Advertising: 7 Channels Compared (2026) |
  | insurance agent advertising | Insurance Agent Advertising: 7 Channels Compared (2026) |
  | jewelry store advertising | Jewelry Store Advertising: 7 Channels Compared (2026) |
  | florist advertising | Florist Advertising: 7 Channels Compared (2026) |
  | photography advertising | Photography Advertising: 7 Channels Compared (2026) |
  | Peacock households | How many households have Peacock? (Q3 2025) |
  | Peacock TV advertising for small business | Peacock TV Advertising: Everything Small Businesses Need to Know |
  | Peacock TV advertising small business | Peacock TV Advertising: Everything Small Businesses Need to Know |
  | Pluto TV advertising | Pluto TV Advertising: Free Streaming Audiences on a Small Budget |
  | Pluto TV advertising on a budget | Pluto TV Advertising: Free Streaming Audiences on a Small Budget |
  | programmatic advertising platforms | The 12 Best Programmatic Advertising Platforms for SMBs in 2025 |
  | programmatic advertising platforms for SMBs | The 12 Best Programmatic Advertising Platforms for SMBs in 2025 |
  | programmatic TV ad spend | What is programmatic TV ad spending? (Q3 2025) |
  | real estate advertising | How to Advertise Real Estate in Today's Market |
  | real estate lead generation | 12 Real Estate Lead Generation Ideas That Work in 2025 |
  | real estate TV ad spend | How much do real estate agents spend on TV? (Q4 2025) |
  | restaurant advertising | How to Advertise Your Restaurant: Proven Tactics for Growth |
  | restaurant TV effectiveness | How effective is TV advertising for restaurants? (Q4 2025) |
  | roku advertising for small businesses | How to Advertise on Roku: The Complete Small Business Guide (consolidated) |
  | Roku advertising small business | How to Advertise on Roku: The Complete Small Business Guide |
  | Roku users | How many Americans have a Roku device? (Q2 2025) |
  | second location marketing | Marketing a Second Location: How to Launch Your Expansion Successfully |
  | self-serve advertising platforms | Best Streaming TV Advertising Platforms (consolidated) |
  | self-serve CTV advertising for small business | Best Streaming TV Advertising Platforms (consolidated) |
  | slow season marketing | How to Market Your Business During Slow Seasons |
  | small business advertising ideas | How to Market Small Business Guide (consolidated) |
  | small business advertising tips | How to Market Small Business Guide (consolidated) |
  | small business advertising trends | 2025 in Review: What Worked for Small Business Advertising |
  | small business saturday advertising | Small Business Saturday TV Advertising: Your Complete Campaign Guide |
  | small business TV ad spend | How much do small businesses spend on TV ads? (Q3 2025) |
  | smart TV households | How many U.S. homes have a smart TV? (Q2 2025) |
  | SMB TV advertising report | 2025 State of SMB TV Advertising Report |
  | sports streaming viewership | What percentage of sports fans watch streaming? (Q4 2025) |
  | streaming households | How many Americans watch ad-supported streaming? (Q2 2025) |
  | streaming market share | What share of TV viewing is streaming? (Q2 2025) |
  | streaming TV ad cost | How much does a streaming TV ad cost? (Q2 2025) |
  | streaming TV advertising platforms | Best Streaming TV Advertising Platforms (consolidated) |
  | streaming vs cable | Will Streaming Overtake Cable Completely? |
  | trust in TV advertising | Do consumers trust TV ads more than digital? (Q4 2025) |
  | Tubi advertising for small business | Tubi Advertising for Small Business: Free Streaming on a Budget |
  | tubi advertising for small businesses | Tubi Advertising: A Guide for Small Businesses |
  | TV ad completion rate | What Is the Average TV Ad Completion Rate? [Q3 2025] |
  | TV ad CPM | What Is the Average TV Ad CPM by Platform? [Q3 2025] |
  | TV ad examples for small business | 10 Iconic TV Ad Examples That Small Businesses Can Recreate in 2026 |
  | TV ad production costs | Understanding TV Ad Production Costs for Your Business |
  | TV advertising calendar | Seasonal TV Advertising Calendar: When to Run Campaigns for Maximum Impact |
  | TV advertising cost | How Much Do tv advertisements cost: A Practical Guide |
  | TV advertising cost trends | Are TV Advertising Costs Going Up or Down? |
  | TV advertising effectiveness | Is TV advertising effective for local businesses? (Q4 2025) |
  | TV advertising for attorneys | TV Advertising for Lawyers (consolidated) |
  | TV advertising for restaurants | TV Advertising for Restaurants: The Complete Marketing Playbook |
  | TV advertising for small business | TV Advertising for Small Business A Practical Guide |
  | TV advertising for youth sports leagues | TV Advertising for Youth Sports Leagues |
  | TV advertising predictions for small business | 2026 TV Advertising Predictions: What's Next for Small Business |
  | TV advertising ROI | How to Calculate Your TV Advertising ROI: A Practical Framework |
  | TV brand awareness | How effective is TV for brand awareness? (Q4 2025) |
  | TV commercial length | How Long Should a TV Commercial Be? [2025 Data] |
  | TV viewing behavior | Do cord cutters watch more or less TV? (Q4 2025) |
  | TV viewing by age | Do boomers watch more TV than younger generations? (Q4 2025) |
  | TV viewing by income | What income groups watch the most TV? (Q4 2025) |
  | TV viewing hours | How many hours do Americans watch TV per day? (Q2 2025) |
  | TV vs digital advertising | How Effective Is TV Advertising vs Digital? [Q3 2025] |
  | what is connected TV advertising | What Is Connected TV Advertising? A Practical Guide |
  | what is geo targeting | What Is Geo Targeting and How Does It Drive Growth? |
  | what is programmatic advertising | What Is Programmatic Advertising and How Does It Work? |
  | what is TV media buying | TV Media Buying: What Is It and How Does It Work? |
  | what is vod | What Is VOD? Types of Video on Demand Explained |
  | youtube TV advertising for small business | YouTube TV Advertising: A Small Business Guide |
  | how many FAST channels exist | How Many FAST Channels Exist in 2026? |
  | FAST channel count | How Many FAST Channels Exist in 2026? |
  | CTV vs social video | CTV vs Social Video: Market Size Comparison 2026 |
  | CTV market size comparison | CTV vs Social Video: Market Size Comparison 2026 |
  | state legislature advertising | State Legislature Advertising: Winning Statehouse Races on TV |
  | statehouse campaign TV ads | State Legislature Advertising: Winning Statehouse Races on TV |
  | mortgage broker TV advertising | TV Advertising for Mortgage Brokers |
  | mortgage lender TV advertising | TV Advertising for Mortgage Brokers |
  | best advertising for real estate agents | Best Advertising for Real Estate Agents: A Complete Comparison |
  | real estate agent advertising channels | Best Advertising for Real Estate Agents: A Complete Comparison |
  | TV advertising sporting goods stores | TV Advertising for Sporting Goods Stores |
  | sporting goods store advertising | TV Advertising for Sporting Goods Stores |
  | political ad targeting voters TV | Political Ad Targeting: Reaching the Right Voters on TV |
  | political campaign CTV targeting | Political Ad Targeting: Reaching the Right Voters on TV |
  | TV advertising tax preparers CPAs | TV Advertising for Tax Preparers & CPAs |
  | tax preparer TV advertising | TV Advertising for Tax Preparers & CPAs |
  | hulu advertising small business channel | Hulu Advertising for Small Business (Platforms) |
  | roku advertising streaming audiences | Roku Advertising: Reach Streaming Audiences (Platforms) |
  | amazon fire tv advertising guide | Amazon Fire TV Advertising Guide (Platforms) |
  | peacock tv advertising smbs | Peacock TV Advertising for SMBs (Platforms) |
  | tubi advertising free streaming | Tubi Advertising: Free Streaming TV Ads (Platforms) |
  | pluto tv advertising guide | Pluto TV Advertising Guide (Platforms) |
  | youtube tv advertising | YouTube TV Advertising (Not YouTube Ads) (Platforms) |
  | sling tv advertising businesses | Sling TV Advertising for Businesses (Platforms) |
  | samsung tv plus advertising | Samsung TV Plus Advertising (Platforms) |
  | lg channels advertising | LG Channels Advertising (Platforms) |
  | vizio watchfree advertising | Vizio WatchFree+ Advertising (Platforms) |
  | xumo advertising small business | Xumo Advertising for Small Business (Platforms) |
  | amazon freevee advertising | Amazon Freevee Advertising (Platforms) |
  | salon tv advertising | TV Advertising for Salons & Barbershops: Fill More Chairs with Streaming |
  | barbershop tv advertising | TV Advertising for Salons & Barbershops: Fill More Chairs with Streaming |
  | hair salon tv advertising | TV Advertising for Salons & Barbershops: Fill More Chairs with Streaming |
  | veterinary clinic tv advertising | TV Advertising for Veterinary Clinics: Reaching Pet Owners |
  | vet clinic tv advertising | TV Advertising for Veterinary Clinics: Reaching Pet Owners |
  | veterinary tv advertising | TV Advertising for Veterinary Clinics: Reaching Pet Owners |
  | 2026 midterm programmatic tv | The 2026 Midterm Playbook: Winning with Programmatic TV |
  | midterm election tv advertising | The 2026 Midterm Playbook: Winning with Programmatic TV |
  | programmatic tv political campaigns | The 2026 Midterm Playbook: Winning with Programmatic TV |
  | chiropractor advertising | Chiropractor Advertising: 7 Channels Compared (2026) |
  | cross-screen political campaigning | Cross-Screen Campaigning: Mobile + TV Strategy (2026) |
  | ad fatigue frequency capping political | Avoiding Ad Fatigue: Frequency Capping in Political Campaigns (2026) |
  | auto body shop advertising | Auto Body Shop Advertising: 7 Channels for Collision Repair Marketing (2026) |
  | collision repair advertising | Auto Body Shop Advertising: 7 Channels for Collision Repair Marketing (2026) |
  | dog training advertising | Dog Training Advertising: 7 Channels to Grow Your Business (2026) |
  | veterinary advertising | Veterinary Advertising: 7 Channels to Grow Your Practice (2026) |
  | bakery advertising | Bakery Advertising: 7 Channels to Market Your Shop (2026) |
  
  ---
  
  ## Outrank Topics (Separate Publishing Stream)
  
  > **Purpose:** Outrank publishes daily on adjacent topics that complement Adwave's core TV/CTV content. Track these to prevent cannibalization between the two streams.
  > **Full topic list:** `calendar/outrank-180-day-topics.csv`
- > **Boundary rules:** See `.cursor/rules/outrank-boundary.mdc`
+ > **Boundary rules:** See the "Outrank boundary" guideline (Library → Guidelines) and `calendar/v2/outrank-topics.md`
  
  **As Outrank publishes each topic, add the primary keyword and title here.**
  
  > **Note:** The "adwave vs mntn / vibe / tvscientific / simulmedia" rows previously
  > recorded here were Adwave editorial competitor-comparison pages, not Outrank pieces.
  > They've been removed from this tracker (they belong to Adwave editorial under the
  > Comparisons resource type and are tracked elsewhere in this file).
  
  ### On-plan Outrank topics (Days 1-57, Feb 27 - Apr 26, 2026)
  
  Outrank published 56 of the planned 180 topics in sequence (Day 45 LinkedIn was
  skipped). These slugs sit in Outrank-reserved territory (Local SEO, email, organic
  social) and are protected by the cluster reservations below — no per-slug listing
  needed. Full plan: `calendar/outrank-180-day-topics.csv`. Match results captured
  in `/tmp/outrank-match-results.txt` as of 2026-05-06.
  
  ### Outrank off-plan self-generated topics (Apr 27 - May 6, 2026) — **AVOID DUPLICATING**
  
  Outrank ran out of plan content after Day 57 and began self-generating topics that
  drifted into Adwave editorial's lane. These pieces are live on `/resources/` already.
  **Adwave editorial must not create new content on these topics** without an explicit
  differentiation strategy. Until Outrank is reset to plan content (Day 58 onward),
  treat these slugs as cannibalization risks.
  
  | Keyword | Outrank Article | Slug |
  |---------|-----------------|------|
  | tv commercials production company | Need a TV Commercials Production Company? Read This First | `/resources/tv-commercials-production-company` |
  | hulu ad manager | Hulu Ad Manager Guide for SMBs (2026) | `/resources/hulu-ad-manager` |
  | upper funnel vs lower funnel | Upper Funnel vs Lower Funnel: Master Your Marketing | `/resources/upper-funnel-vs-lower-funnel` |
  | short advertising video | Mastering Short Advertising Video with AI in 2026 | `/resources/short-advertising-video` |
  | what is ctv in marketing | What is CTV in Marketing: Grow Your Small Business | `/resources/what-is-ctv-in-marketing` |
  | programmatic video advertising | Unlock SMB Growth with Programmatic Video Advertising | `/resources/programmatic-video-advertising` |
  | how much does it cost to advertise | How Much Does It Cost to Advertise in 2026? | `/resources/how-much-does-it-cost-to-advertise` |
  | what is brand awareness in marketing | What Is Brand Awareness in Marketing? A Guide for SMBs | `/resources/what-is-brand-awareness-in-marketing` |
  | video for product launch | How to Make a Video for Product Launch That Sells | `/resources/video-for-product-launch` |
  | retargeting ads examples | 8 Retargeting Ads Examples That Convert (2026 Guide) | `/resources/retargeting-ads-examples` |
  
  **Detection signature in Contentful:** `resourceType: Guides`, no `author` set,
  created/published in the same instant by the Outrank integration.
  
  ### Reserved Topic Clusters for Outrank (DO NOT target from Adwave editorial calendar)
  
  These topic areas are owned by Outrank. Adwave editorial should not create content in these spaces:
  
  - Local SEO, Google Business Profile, map pack optimization
  - Email marketing (list building, automation, segmentation, deliverability)
  - Social media marketing tactics (Instagram, TikTok, LinkedIn, Facebook, Pinterest)
  - Website optimization (landing pages, speed, copy, conversion rate optimization)
  - Content marketing and blogging strategy
  - Customer retention, loyalty programs, NPS, churn reduction
  - Sales process, pricing strategy, proposals, referral programs
  - Branding, logo design, brand voice, visual identity
  - Business tools and software (CRM, accounting, POS, project management)
  - PR, earned media, press releases, community sponsorship
  - Business operations (hiring, cash flow, outsourcing)
  

Version history

• v2 · 7/5/2026, 6:30:28 PM · Library consolidation: repointed references from merged/archived docs to their new homes
• v1 · 6/20/2026, 3:11:54 AM · migration import